Category:

Recommended

Description and Purpose:

This tool maps influence against the level of involvement in the advocacy issue. It is a useful stakeholder analysis tool.

Method:

For each stakeholder identified, map in the chart below – measuring the level of influence horizontally and their degree of involvement vertically.

Johari's Window Model

Influence	High	Careful with them Consider trying to involve?	Key
	Low	Ignore	Increase to key?
		Low	High
	Involvement

The windows indicate the type of strategies which could be considered, depending on the exact circumstances.