Timing is a vital element of lobbying strategy. Key questions include:
- What is the timing for the legislative process?
- Committee dates?
- Meetings when decisions are taken?
- Elections might mess up the schedule, or be an opportunity?
- Government sittings/sessions?
- Recesses and holidays?
You also need to focus for maximum impact. This means having just one agreed priority at any time (which should take most of your time and effort).